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  • Ghostlamp: Lighting up Innovative Ways of Influencer Marketing
  • Top 10 MarTech Service Companies - 2021

    MarTech has always been about connecting with the customers at the right time at the right platform. The modern marketing landscape involves marketers implementing innovative services and solutions to tailor, accomplish and enhance their outreach and customer engagement. With its applications in global businesses being almost limitless, MarTech has transformed from a buzzword into a vital tool for almost every organisation.

    While keeping up with the ever-evolving marketing realm, organisations are inclined toward the adoption of technologies like AI to process and implement data to derive meaningful insights as well as predict various aspects of their business. AI has influenced ad serving and ad targeting with efficient data analytics and has helped personalise content to perceive data patterns at mindboggling speeds. Additionally, technologies such as big data and IoT are paving the way for new digital marketing strategies and technological introductions that can make lives easier. With a growing number of marketing technologies, there is no doubt that the world is shifting toward better marketing experiences for prospects and customers. However, when attempting to find an apt fit MarTech companies, leaders can often find that they’re swamped with potential vendors who claim to be able to solve all their challenges.

    To help organizations and leaders select the best vendors and advance their business initiatives, CIO Application Europe’s editorial board has assessed and shortlisted a handful of MarTech companies that are at the forefront of providing innovative and hassle free services.

    We present to you CIO Application Europe’s “Top 10 MarTech Service Companies 2021.”

  • Top MarTech Service Companies
    Top MarTech Companies Top MarTech Companies

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Top MarTech Service Companies

Ghostlamp

Ghostlamp

The company helps independent marketing agencies as well as in-house marketing teams of different brands create and measure on-demand influencer campaigns. To this end, Ghostlamp has developed an eponymous platform that automates the process of finding, contracting, and paying social media influencers, thereby giving users the power to start a movement in minutes. Elaborating on this easy-to-use platform, Magnusson highlights that all a user needs to do is to create a brief of their marketing campaign and decide a budget. The in-built algorithm of the Ghostlamp platform also offers information on over 50 million social media influencers so that businesses can approach the most suitable ones

ghostlamp.com

AdQuiver

AdQuiver

AdQuiver is an Agency and development company MAdTech (Marketing and Advertising Technology) specialized in Data Driven Marketing for the Tourism sector. The company's experience in developing Paid Display strategies, especially in the purchase of programmatic advertising, based on the collection and analysis of Big Data, applying Artificial Intelligence, Machine Learning and Business Intelligence technologies, allows AdQuiver to achieve the exponential growth of direct sales on the digital platforms of its clients, reducing dependencies and costs of intermediaries and thus giving them back control of their target

FLUID SOLUTIONS

FLUID SOLUTIONS

Fluid Solutions was founded in September of 2007 when the founders saw a need for mechanical systems Distributor with international capabilities. Over the past twelve years Fluid Solutions have diversified both its product and service offerings to accommodate the expanding needs of its customer base. The company now have a broad range of equipment in more than 100 countries world-wide. Its growing staff of 22 includes stateside design, support and project management teams as well an international technical service team willing to travel anywhere. In 2017 Fluid had launched a second office in Turkey with a vision to better serve the growing Eurasian market. The local sales team there has quickly proven invaluable through their service and support efforts to its international customers

GameInfluencer

GameInfluencer

GameInfluencer develops and executes memorable campaigns with unique talents for game publishers. Founded by a team with deep experience in game publishing, marketing, online communities and promotion, they are passionate about great games and strongly believe that there's no better way to introduce new players to games than through player-generated content. The company brings together mobile and online games with the best fitting influencers on platforms such as YouTube, Twitch, etc. Among others we work for companies like Com2us, Facebook, Nexon, Wargaming and Spilgames

JTF Marketing

JTF Marketing

JTF Marketing's award-winning multi-language consulting team is split across two European offices (London, UK and Madrid, Spain), working remotely and onsite, giving its clients and their team the support they need at competitive rates. The company's experience spans over 20 years and covers all the major marketing technology (MarTech) systems. JTF's certified consultants cover everything from technical deployments and integrations to strategic consulting, and even marketing operations and campaign execution. Whether one need to cut costs, drive efficiencies or empower their marketing team, JTF will help in meeting those objectives

MailUp

MailUp

MailUp offers simple and scalable solution to design, send & automate marketing campaigns via Email, SMS and Messaging Apps. Established in 2003 in Cremona (Italy), over the years MailUp has grown to become market leader in Italy and earn international relevance. The company's BEE is the most advanced drag & drop editor on the market, with which one can create emails, newsletters and landing pages with high graphic impact, optimized for mobile, which are dynamically composed and - above all - performing. Today over 10,000 companies worldwide trust MailUp as a strategic partner for their Digital Marketing activities. MailUp is listed on the Italian Stock Exchange and is part of a group

MARKENTIVE

MARKENTIVE

Markentive define themselves as “Growth Enablers”. Markentive provides talents, process and technologies to turn your transformation into a success. With the REBEL® approach (RE-solve, B-uild, E-xecute, Learn), the company aims to offer its clients the very best of an agency, an integrator or a consulting firm. Whether a project is to find inspiration, build a digital ecosystem (CRM, Website, Marketing), run campaigns or simply develop skills, Markentive experts can help. Since 2012, Markentive has supported more than 250 clients across Europe from various industries. They are one of the world's first Elite Certified HubSpot Partners

NTCP8

NTCP8

NTCP8 has been active in the business-to-business domain for decades. A true B2B specialist, NTCP8 understand industrial operation, channel and dynamics of end customers. With its knowledge of marketing, technology and business markets, NTCP8 develop successful B2B concepts and campaigns. Besides, the company build applications, tools, marketing funnels. They set up triggers and lead scoring models, automate processes, flows and communication channels. And feed its dashboards with all this information

SiteCampaign

SiteCampaign

SiteCampaign creates customized on-site campaigns, allowing its clients to target messages to their visitors at relevant times during customer journey. At the core, the company believes in the importance of hard work and high quality, balanced against an informal tone and buzzing social environment. The lifeblood of SiteCampaign is its people - Client Managers, Developers, Designers and Analytics Specialists. SiteCampaign's tight-knit team of experts relies on creating solutions that look great while intelligently interacting with its clients' visitors and driving results

WAX Interactive

WAX Interactive

WAX Interactive offers customisation, customer commitment, and cross-channel strategy services and solutions to enable brands to make the most of digital. Its approach combining ‘data marketing’, CRM, and connected and mobile commerce, enables WAX Interactive to create unique experiences, gain customer intelligence, develop its sales by connecting social networks to CRM solutions, and connect commerce from digital platforms to shops. Its 600 enthusiastic staff are located in France (Paris, Lyon, and Toulouse), Switzerland (Lausanne and Geneva), Belgium (Brussels, Ghent) and Morocco (Rabat and Oujda). WAX Interactive is a SQLI Group brand

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